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Parimatch Affiliate Program

Лого Parimatch Affiliate Program
Become a partner

Parimatch partners program welcomes high-quality traffic from worldwide and is ready to pay out up to $500 within the CPA model, and up to 40% RevShare.

Parimatch, an official betting partner of Leicester City Club and Chelsea FC, is a world-famous brand with Ukrainian roots. Its affiliate program, called Parimatch partners, attracts marketers from all over the world.

According to Google Trends, it’s pretty popular worldwide:

Parimatch google trends

The popularity level might be even higher in particular countries; for example, here are the stats for the past year in India:

Parimatch interest in India

Here is some more information on the target GEOs:

  • CIS Countries: Including Russia, Ukraine, Kazakhstan;
  • Eastern Europe: Countries like Poland, Romania, and Bulgaria;
  • South Asia: Particularly India and Bangladesh;
  • Africa: Including Nigeria, Kenya, and Tanzania;
  • Latin America: Countries such as Brazil and Mexico.

And here is a brief overview of Parimatch from a customer’s point of view:

Big choice of sports and betting markets. This includes football, basketball, tennis, and also some less popular sports and eSports.

  • Competitive odds: Compared to competitors, the odds on some top events are higher than average.
  • Mobile experience. There are mobile apps available for some regions, and a comprehensive mobile version.
  • Big welcome bonus. Depending on the region, a new customer can receive up to 250% as a welcome deposit bonus.
  • Regular promos. Cashbacks, free bets, and casino special offers for existing players.
  • VIP Program: Parimatch has a great VIP program for loyal customers.

These perks make Parimatch an appealing choice for both new users and potential partners looking to promote a reliable and engaging betting platform. So, what does the Parimatch Partners program have to offer?

Parimatch affiliates program partners and conditions

Parimatch welcomes all the website owners — with iGaming, gambling and betting-related portals with stable volumes of traffic. The other traffic sources are also possible to use — but don’t forget to confirm them with a Parimatch Partners manager.

The program offers a high-tech platform for affiliates, with modern tracking tools and managing campaigns. Here are some most important features of the program.

Flexible commission models

  • Revenue Share: Earn between 25% to 40% based on the net revenue generated by referred players;
  • CPA (Cost Per Acquisition): Receive a one-time payment for each new player referred, with amounts up to $500 depending on the contract;
  • Hybrid: A combination of both Revenue Share and CPA.

A bit about the commission structure

Revenue Share CPA
25%: For net revenue up to $10,000. Up to $500: Depending on the contract and the number of new players referred.
Up to 40%: For net revenue exceeding $10,000.
  • High conversion rates: Parimatch ad campaigns usually have high CRs, and thus any investments in traffic for Parimatch partners tend to pay off quickly enough.
  • Free marketing tools: Affiliates get free access to ready and proven creatives: banners, links, and landing pages.
  • Top-notch support: Parimatch affiliates can count on 24/7 support and receive a personal manager who can give relevant advice on traffic and ad campaigns.
  • Regular payouts on time: Parimatch partners pay every month, without delays. However, there is a payout limit: you can withdraw only if the balance exceeds $100.
  • Several convenient payment options: Affiliates can receive payments via different methods, including bank transfer, Skrill, WebMoney, and also cryptocurrencies.
  • Many GEOs are welcome: The Parimatch partners program is available in multiple countries. And, it allows affiliates to target many GEOs, from the easiest and cheapest ones to more competitive and expensive.

Quick note: if your balance is negative by the end of the month, it will be carried over to the next month. This negative amount will be deducted from the earnings in the new month.

Allowed and prohibited traffic sources

Parimatch partners is always open for website owners and webmasters with relevant engaged traffic. However, there are also options for those who don’t run their own sites. Here is a brief overview:

Allowed Traffic Sources

  • Content sites, and also gambling forums, including Reddit threads.
  • Social Media — Twitch, YouTube Facebook, Twitter, and Instagram. Make sure you don’t violate any rules of these platforms!
  • Push traffic. Push ads from paid networks or push notifications build-in Parimatch affiliates websites.
  • Paid ads from reliable ad networks, without any bots.

Prohibited Traffic Sources

  • Incentive traffic: Traffic where you promise any rewards beyond the official Parimatch bonus for the first-time deposits.
  • Spam in any form.
  • Misleading ads: Any false claims in your ad creatives.
  • Illegal content: traffic from any sites that can harm Parimatch brand safety.
  • Branded traffic, e.g. where you use Parimatch brand keywords for bidding.
  • Popunder ads or popups.

How much can you earn?

Basically, from zero to million — there is no limit. Here are some speculative examples based on real Parimatch partners contracts:

Example 1: you brought 50 players and your RevShare is 25%

Every player brought $200 on average.

You earn: $2,500 per month.

Example 2: you attracted 100 players

Your RevShare is 40%. Every player brought $150 on average.

You earn: $6,000 per month.

Example 3: you brought 20 new players.

You earn $200 with a CPA model.

You earn: $4,000.

Pros and cons of working with Parimatch affiliates program

Pros Cons
Big reputable brand. Negative balance carryover.
High CPA and RevShare payouts. Traffic source restrictions.
Convenient marketing self-service platform for Parimatch partners.
24/7 support and a personal manager.