The Bons partners program will perfectly suit those who know the ropes of how to work with Asian traffic, but is not limited by Asian GEOs. The options include RevShare, CPA, and Hybrid deals with regular payouts.
Bons is a relatively new casino platform: it was founded in 2020. This Lego-style online gambling site offers all sorts of entertainment — from casino games to sports betting. What attracts users to Bons?
- Licensed project: works under the Curacao license, safe and secure;
- Nice and neat user experience, and unusual stylish design;
- Welcome bonus and a range of other promos for existing customers.
The target GEOs for Bons are Japan and South Korea, countries of Southeast Asia (for example, Vietnam, and the Philippines), LATAM, including Latin America, and CIS countries.
The popularity rating of Bons is not always stable — at least if we rely on Google Trends searches research:
However, as you see, it’s still more or less stable throughout the whole year, so Bons affiliates won’t have issues finding fresh traffic.
Bons partners and conditions
Bons doesn’t really limit partners much in the choice of traffic sources. It welcomes everyone: social media accounts and gambling or sports-related sites, media buyers and affiliate programs who run paid traffic, or even offline marketers — in the right GEOs, of course.
When you join the Bons partners program, you can pick the only payout model: RevShare. It’s very transparent and is calculated with a formula:
Bonus partners income = (85% Gross Gaming Revenue + 80% Gross Gaming Revenue from betting activities — CasinoPromo — (deposits + payouts) x 10%) x personal commission amount.
The CasinoPromo is the sum of bonuses that a user gets from the casino. And what about the commission amount?
It varies from 25% to 45%, depending on the traffic volumes you bring. Here is the breakdown of commissions:
First Deposits | RevShare commissions |
0 – 15 | 25% |
16 – 30 | 30% |
31 – 50 | 35% |
51 – 99 | 40% |
100+ | 45% |
Besides, you can contact the Bons affiliate program, and request to check out the CPA programs. They are not always available, and not all partners are eligible for that — you need to show good results with RevShare first. The standard CPA commission is $35.
Finally, you can earn with Bons affiliate program promo, e.g. sub-affiliates: attract new Bons partners and get a 5% commission from their earnings.
And here are the main features that you get from the Bons partners program:
- Monthly timely payments. The payouts are available at the beginning of the month.
- Various payment methods, fiat, and crypto: Visa, Mastercard, Neosurf, EcoPayz, PayPal, Neteller, Bank Transfers, Bitcoin, Ethereum, and Ripple.
- Plenty of top-quality materials. They include GIF banners, landing pages, demo games for affiliates websites.
According to some testimonials, Bons partners program is a reliable and profitable deal:
Allowed and prohibited traffic sources
Bons partners need to confirm their traffic sources with the program managers. However, in most cases, their traffic will be accepted — if it’s relevant and of high quality, of course.
Here is how you can share your traffic sources (and you need to do this every time you want to try out a new source):
- Send the address of the site/landing page;
- Show screenshots from an ad network if you use paid ads;
- Add Bons to the mailing list if the source is email marketing;
- Show social media accounts.
So, the allowed traffic sources are pretty clear; here is the full list:
- Content sites and landing pages;
- Email marketing (if the contacts are ethically sourced);
- Paid ads via traffic arbitrage unless the ad placements harm Bons’ brand safety;
- Branded traffic — in some cases; most likely will be allowed only when you work upon RevShare;
- Offline advertising — upon agreement with Bons.
What about the restrictions? They are pretty standard:
- Motivated traffic;
- Fraud and bot traffic;
- Any traffic from placements that violate the brand safety of the casino.
Bons partners program accounts can be closed without any prior notice if you violate these rules, so it’s better to discuss all the traffic sources you want to include in your promo campaign.
How much can you earn?
There are no limitations, so it’s hard to predict the exact range of earnings you can receive. This might depend on the GEOs you target, traffic sources, your promo budgets, etc. Here are some examples from affiliates that might give you an idea:
The first partner of the Bons affiliate program, where he earns a $35 CPA commission for each successful conversion — a first-time deposit. The traffic source is a website where you review sports betting platforms and casinos worldwide.
- Website Traffic: Let’s say the website gets 10,000 visitors per month.
- Conversion Rate: With a 1% conversion rate, 100 visitors convert into paying customers.
- Commission: At $35 per conversion, the monthly earnings are $3,500.
The second partner works on RevShare and his website attracts 5,000 visitors per month. With the same approximate 1% conversion rate, 50 visitors convert into Bons users. With a 35% RevShare, the monthly earnings in this case can reach about $2,500.
Pros and cons of working with the Bons affiliate program
Pros | Cons |
---|---|
No negative balance carryover. | Many GEO restrictions. |
Very high-quality marketing materials. | |
Regular payouts via fiat and crypto. | |
Various payout models – CPA, RevShare, Hybrid. | |
Many traffic sources allowed. |